Digital Marketing Coordinator
Allume Energy
About Allume
Allume Energy was established in 2015 and is headquartered in Richmond, Melbourne. Allume’s vision is a world where everyone can access clean and affordable energy from the sun.
More than 2M Australians, 15M Americans, and 300M Europeans live in low and medium rise apartment buildings, with the roof space for solar but, until recently, no way of accessing energy generated from it.
We didn’t think this was fair so we developed a world-first technology, SolShare, which enables the sharing of solar energy from a single rooftop solar system amongst multiple dwellings within the same building.
This breaks down the technical and ownership barriers that have historically prevented apartment residents from accessing cheaper and cleaner energy from the sun.
Our customers span a range of industries including social housing providers, multi-family landlords, property developers, and apartment owners.
With an established market in Australia, Allume is now rapidly growing in the UK and the US.
Role overview
Allume Energy is seeking a self-starting Digital Marketing Coordinator to join our growing team at our office in Melbourne!
We expect significant revenue growth in the years 2023-24, which will be driven in part by a coordinated and strategic approach to marketing.
There will be a particular focus on Allume’s US division as we continue our launch strategy, so there will be an emphasis on marketing activities related to the US market. We also support the UK and Europe team so an international marketing mindset will be key to leveraging our efforts across multiple regions.
You will work alongside our Marketing Manager to help deliver on Allume’s marketing strategy, focusing on digital activities across our website, social media platforms, and email marketing activities.
We’re looking for someone with at least 4 years of experience in digital marketing, excellent initiative, good communication skills, and a passion for our cause.
If this sounds like you, please drop me an email outlining your relevant experience in no more than a paragraph and attach your resume - Lindsey, lindsey@allumeenergy.com.au. Feel free to reach out with any questions. We look forward to reviewing your application!
Key responsibilities:
Uploading content to the website, applying SEO best practice
Identifying opportunities for leveraging content
Preparing content for EDMs
Social media posting and scheduling
Analysis & reporting
Graphic design using Canva and Adobe software
Identifying opportunities for leveraging content
Editing video content for social media
Setting up and promoting webinars
Liaising with technical and commercial team to develop content
Ad hoc tasks as required
What we’re looking for:
4+ years experience in digital marketing, in both B2B and B2C marketing
Understanding of marketing automation software
Experience with CRMs
Copyrighting skills – short and long form
Social media management experience
Initiative and proactivity
Understanding of B2B & B2C marketing environments
Understanding of EMEA / US markets
Understanding of customer journeys
Understand the principles of lead generation
Excellent communication skills – verbal and written
Basic video editing skills
Experience in running webinars is preferable
Alignment with our culture and values
Why join Allume:
Supportive and inclusive company culture
Flexible working options
ESOP options available
25 days minimum paid leave, excluding public holidays. Further paid leave is accessible if approved by the CEO
Fast growing company, significant professional development and leadership opportunities available
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