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Agriculture Events and Communications Manager

Loam Bio

Loam Bio

Administration, Marketing & Communications, People & HR
Orange NSW 2800, Australia
Posted on Tuesday, August 27, 2024

At Loam, we’re dedicated to enhancing the sustainability and resilience of agricultural systems through innovative soil carbon sequestration. By empowering farmers and landowners to reduce carbon emissions while improving soil health, we’re helping to create a sustainable future for agriculture. Join us in making a positive, lasting impact on the environment and the global agricultural landscape.

About the Role:

As the Events and Communications Manager at Loam, you will play a pivotal role in organizing and facilitating industry events and trade shows that showcase our innovations in carbon solutions for broadacre cropping.

You will develop and execute events and communication plans that engage growers and agronomists, build relationships with industry influencers and stakeholders, and ensure our message is clear and impactful.

Working closely with the commercial team, you’ll lead events and communications efforts that strengthen our brand, connect us with the industry, and reinforce Loam’s leadership in agricultural technology and sustainability.

Key Responsibilities:

  • Develop and execute strategies for industry conferences, field days, product launches, and promotional events.
  • Coordinate event logistics, including travel, venue selection, catering, equipment, and accommodations within budgetary constraints.
  • Implement communication campaigns to promote events and commercial initiatives.
  • Manage communications, including promotional materials, press releases, newsletters, and social media posts, ensuring brand consistency.
  • Monitor media coverage and initiate additional communication as needed.
  • Collaborate with sales and product teams to align event strategies with business objectives.
  • Track and analyze event performance metrics, audience demographics, and feedback.
  • Prepare post-event reports with insights and recommendations.
  • Utilize data to optimize future event strategies and marketing efforts.