At Novi Connect, we’re powering the shift to conscious commerce. We envision a world of trustworthy CPG products for healthier people and planet. We build technology that helps retailers and brands meet surging consumer demand and grow loyalty through sustainability programs, certifications, badges, and other values-based designations.

We’re a female-founded company helmed by a diverse team of data scientists, chemists, technologists, and CPG experts. We’re also parents, veterans, marathoners, DIY-ers, Swifties, plane-flying welders, Rubik’s Cube champions, sustainability obsessives, and hobby farmers. We draw on experience from companies like BCG, Target, Beautycounter, UL, NielsenIQ, Amazon, Yelp, Eventbrite, WeWork, Upwork, and NASA.

Novi Connect is headquartered in the SF Bay Area, with offices in LA and presence in NYC, Nashville, and Toronto. We’re backed by leading venture capital firms Greylock Partners, Khosla Ventures, Maveron Ventures, Cowboy Ventures, and Tiger Global; clean living pioneer Jessica Alba; The Lean Startup author Eric Ries; and the board members and founders of Clorox, P&G, The Honest Company, Wealthfront, OpenTable, Gilt Groupe, and Eventbrite.

The opportunity for more transparent and sustainable consumer packaged goods is vast – a $2.5 trillion market in 2024. While we started in the Personal Care & Beauty industry, we’re now serving an expanding list of categories, including Household Essentials, Packaged Food & Beverage, Baby, Pet Care, and Vitamins & Supplements. Join us!

What We're Looking For

We’re seeking a User Experience (UX) Researcher with a strong background in qualitative and quantitative research methodologies to drive user insights that inform and enhance our product experiences. You’ll be passionate about clean, sustainable products and thrive in a dynamic, early-stage environment. In this role, you’ll collaborate with UX designers, product managers, engineers, and other teams to conduct research that identifies user needs, pain points, and behaviors. Your work will directly impact our design and development processes, ensuring a seamless, research-driven user experience across our product portfolio.

In This Role, You Will:

Research Leadership: Lead UX research initiatives to deeply understand user needs, pain points, and behaviors, shaping the design and development of Novi Connect’s products.

Mixed-Methods Research: Conduct a range of qualitative and quantitative studies, including user interviews, usability testing, surveys, diary studies, and A/B testing.

Collaboration with UX Design & Product: Work closely with UX designers, product managers, and engineers to translate research insights into actionable design and product recommendations.

Stakeholder Engagement: Present research findings to stakeholders at all levels, advocating for a user-centered approach and ensuring that insights drive decision-making.

Data-Driven Decision Making: Synthesize user research findings with analytics and market insights to inform product strategy and feature prioritization.

User-Centered Prototyping & Testing: Assist in the development and testing of prototypes, ensuring usability and alignment with user needs. Utilize AI-powered tools to accelerate prototyping and streamline the testing process.

Continuous Learning & Improvement: Stay up-to-date on UX research best practices, tools, and industry trends to improve research methodologies and processes at Novi Connect.

About You

4+ years of experience in UX research, human-centered design, or related fields.

Strong understanding of research methodologies, including user interviews, surveys, usability testing, journey mapping, and behavioral analytics.

Experience conducting research for B2B, enterprise workflow, data, and/or AI-powered products is a plus.

Proficiency in research tools such as UserTesting, Optimal Workshop, Qualtrics, or similar platforms.

Experience using AI-powered design tools to create prototypes and improve user research workflows.

Excellent communication and storytelling skills, with the ability to present research insights clearly and persuasively.

Experience working in fast-paced startup environments and collaborating across multiple teams.

Strong analytical skills, with the ability to turn complex data into actionable insights.

Ability to work independently and drive research initiatives while collaborating effectively with cross-functional teams.

Passion for sustainability and our mission to create trustworthy consumer products.

Experience working with or contributing to design systems is a plus.

Understanding of front-end development principles (HTML, CSS, JavaScript) is a bonus but not required.

Bachelor’s degree in Human-Computer Interaction, Psychology, Design, or a related field, or equivalent experience.

Base Salary Range

$100,000 - $160,000 USD Annual Salary

Benefits

We believe in “whole people”— bringing your whole self to work— and fostering an environment of “personal sustainability”, where you can incorporate self-care, flexibility, support, and continued learning into your everyday.

Medical / Dental / Vision / Life Insurance

401K Retirement Savings Plan

Unlimited Vacation

The Week Between Christmas & New Year’s Off

Remote Hardware Bonus and Work From Home Stipend

And much more…

How to Apply

If you’re interested, please email careers@noviconnect.com with the following information:

First Name

Last Name

Preferred Pronouns

Email

Phone Number

LinkedIn Profile

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Cover Letter (optional)

Please include the job title in the subject line of your email.

700 Larkspur Landing Circle Larkspur, California, 94939

Apply now

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