ABOUT POWER FACTORS

Power Factors is a software and solutions provider leading the next generation of clean energy with Unity, one of the most extensive and widely deployed renewable energy management suites (REMS) in the market. With over 300 GW of wind, solar, and energy storage assets managed worldwide across more than 600 customers and 18,000 sites, Power Factors manages 25% of the world’s renewable energy data.*

Power Factors’ Unity REMS supports the entire energy value chain, from monitoring and controls to market analytics. The company’s suite of open, data-driven applications empowers renewable energy stakeholders to collaborate, automate critical workflows, and make more informed decisions to maximize asset returns. Energy stakeholders receive end-to-end support, including solutions for SCADA & PPC, centralized monitoring, performance management, commercial asset management, and field service management.

With deep domain expertise, AI-powered insights are delivered at scale so businesses can optimize assets, unlock growth, and make smarter decisions as the world rapidly transitions to clean energy. Power Factors fights climate change with code.

* Outside China and India

ABOUT THE ROLE

We are seeking a dynamic and experienced Director of Content & Communications to lead all aspects of marketing communications and brand. This senior leadership role is essential for driving market awareness, enhancing brand visibility, and supporting top-of-the-funnel sales activities through a range of communications channels, including public relations, media interactions, thought leadership, social media, and internal communications.

The ideal candidate will have a strong background in developing and executing integrated communications strategies with a focus on both external and internal stakeholders. Experience in the energy industry, particularly renewable energy, is highly desirable.

Key Responsibilities:

External Communications & Brand Management:

• Integrated Communications Strategy: Develop and execute comprehensive communications strategies to elevate brand awareness, generate demand, and position the company as a leader in the renewable energy software sector.
• Content creation: Lead content creation efforts across key channels, including website content, blogs, thought leadership articles, case studies, and white papers, ensuring alignment with demand generation campaign goals, focused on ‘top of funnel’.
• Content & Digital Strategy: Leverage strong understanding of digital marketing tools and demand gen best practices to inform content strategy with ongoing feedback loop based on content performance analytics.
• Social media: Manage and grow the company’s presence across social media platforms, fostering engagement and conversations around key industry topics and company innovations.
• Thought Leadership Presence: Drive market awareness through identification of speaking engagements, interviews, and thought leadership opportunities for company executives and subject matter experts.
• Internal Communications: Lead internal communications efforts, ensuring the voice of leadership is effectively communicated across the organization through corporate town halls and monthly executive messaging to ensure transparency and engagement across all levels of the organization.
• Public Relations & Industry Recognition: Oversee public relations efforts, including the preparation and distribution of news releases, managing media relationships, and pursuit of industry recognition through earned media, awards and market analyst influence.

Competencies Required:

• 7+ years of experience in marketing, communications, or brand management roles, with at least 3 years in a leadership capacity.
• Proven experience in leading successful communications and public relations strategies, including managing news releases, media interactions, and external communications campaigns.
• Experience in the energy industry, particularly renewable energy or energy software technology, is a significant plus.
• Strong understanding of digital marketing, including content marketing, social media, SEO, and analytics, as inputs to integrated channel/content strategy.
• Exceptional written and verbal communication skills, with the ability to distill complex technical concepts into clear, compelling narratives.
• Experience managing corporate websites, blogs, and social media channels.
• Demonstrated ability to work cross-functionally with sales, product, and executive teams to drive brand strategy and messaging.
• Ability to manage multiple projects simultaneously while maintaining attention to detail.
• Experience in managing news releases through wire services (e.g., PR Newswire, Business Wire) is a bonus.

Preferred Qualifications:

• Experience working in a fast-paced, technology-driven environment.
• Strong project management skills and experience using relevant tools (including Trello, Hubspot and Salesforce).
• Strategic thinker with a passion for renewable energy and sustainability.

LIFE @ POWER FACTORS

We are an agile software development company – big enough to make an impact, but small enough to move quickly and execute in a growing industry, taking advantage of rapidly evolving technologies. We are a collective of bold and ingenious talents driven by results. Our team is made up of hard-working, fun-loving people who are passionate about making the world a better place. We seek fierce and humble people to help us achieve our ambitious plan.

WHY JOIN US?

As a Director of Communications & Brand, you will play a critical role in shaping the voice and perception of a leading software company at the forefront of the renewable energy revolution. Your work will directly contribute to advancing clean energy solutions and supporting global sustainability initiatives. We offer a collaborative work environment, opportunities for professional growth, and the chance to make a real impact in the energy industry.

WE ARE AN EQUAL OPPORTUNITY EMPLOYER

Power Factors is an Equal Opportunity Employer committed to engaging a diverse workforce and sustaining an inclusive culture. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.