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Senior Product Marketing Manager

Sweep

Sweep

Marketing & Communications, Product
Paris, France · London, UK
Posted on Monday, July 8, 2024
Marketing · Multiple locations

Senior Product Marketing Manager

Want to use your energy and talent to tip the balance on climate change? Sweep is hiring a Senior Product Marketing Manager to ensure that our customers achieve their sustainability goals

Sweep is hiring a Senior Product Marketing Manager to drive product adoption and ensure that our customers achieve their sustainability goals using our platform.

Sweep is on a mission to empower businesses to become forever companies by creating economic value while reducing their environmental impact and improving their social contribution. Our comprehensive data management platform enables organizations to track, disclose and act on their ESG performance so that sustainability becomes not just a goal, but a competitive advantage. At Sweep, we believe in innovation, integrity and the power of data to create a more sustainable future.

Ok, sounds promising. What will I be doing?

As Senior Product Marketing Manager, you will be at the forefront of our product communication and bridge the gap between the product, marketing and sales teams. Your role will be to drive adoption of the Sweep platform by developing compelling product communication strategies that demonstrate the value and benefits of our sustainability management solutions to businesses worldwide.

To be more specific, this includes:


  • Market knowledge: Be an expert on our buyers, who they are, how they buy and their key buying criteria. Understand the competitive landscape and position our product to win.
  • Messaging and positioning: Develop compelling messaging and positioning that highlights the unique value proposition of Sweep’s platform to different audiences.
  • Product releases: Plan and execute the launch of new products and features by managing the cross-functional implementation of the plan across marketing, sales, product management, and customer success teams.
  • Content creation: Create high-quality content both in the app and across all other communication formats and channels, such as product release newsletters and videos, case studies and blog posts that highlight the benefits of our platform.
  • Sales enablement: Provide sales with the knowledge and materials they need to close deals, e.g. pitch decks, datasheets and FAQs.
  • Performance analytics: Measure and report on the performance of product communication initiatives against goals and adjust strategies as needed.


      That sounds just right for me. What do I need to bring?

      Glad you asked. This is who we’re looking for:

      Qualifications 🏆

      • Bachelor's or Master’s degree in Marketing, Communications, Business, or a related field.
      • 5+ years of product marketing experience, preferably in a SaaS and/or sustainability-focused company.
      • Demonstrated ability to develop effective product marketing strategies and communicate the value proposition of complex products.
      • English native speaker. French is a plus but not required.

      Qualities 🧠

      • Strong analytical skills and data-driven thinking.
      • Excellent written and verbal communication skills. You need to have a true passion for making complex things logical and simple.
      • Ability to work cross-functionally and manage multiple stakeholders.
      • A passion for sustainability and making a positive impact on the planet.

      Copy that. And what’s in it for me?

      You will be joining an exciting young business that has the humble ambition to change the world. With a proven track record in starting companies, we’re planning to hit the ground running and have an impact fast. Joining this journey right at the beginning allows you to really help shape our path.

      Our hybrid work model, with hiring focussed around our head offices in Paris, London and Montpellier, allows us to balance our personal and professional lives while staying connected and engaged with colleagues and clients.

      We’re big believers in creating successful businesses that are good for everyone, including society and the planet. That’s why we have a B Corporation status.

      We think this will be the ride of our lives. And maybe yours, too.

      Department
      Marketing
      Locations
      Paris, London, Montpellier
      Yearly salary
      €50,000 - €60,000
      Employment type
      Full-time
      Contact Rosangela Talent Acquisition & People Success – People

      About SWEEP

      Sweep is a sustainability data management platform. Though our primary focus is on environmental action, Sweep supports clients with all ESG goals, including waste reduction, water usage, biodiversity impacts, social equity and transparency in governance.

      We’re building a business that’s good for everyone, including society and the planet. That’s why we have B-Corp status and are an entreprise à mission, with our own committee that helps us keep to our manifesto.

      We’re committed to building an inclusive company, with a diverse group of talented people who all feel valued, feel like themselves, and thrive.

      Founded in 2020
      Co-workers 120
      Marketing · Multiple locations

      Senior Product Marketing Manager

      Want to use your energy and talent to tip the balance on climate change? Sweep is hiring a Senior Product Marketing Manager to ensure that our customers achieve their sustainability goals

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