Apple Search Ads + Optimization Expert
Posted on Tuesday, November 14, 2023
ABOUT TREECARD 🌳
Make a Real Impact 🌍
Here at Treecard, We’re harnessing the power of the people to help solve climate change by democratizing the ability to live sustainably. We’re the kind of green that doesn’t wash off, and our customers have already planted over 200 thousand trees just by using their Treecard.
We’re striving to build the largest and most engaged eco-focused community and a worldwide organization people can trust. We need people who can’t wait to jump in and help scale our impact together.
Check out our first product, Treecard: a real wooden debit card that plants free trees as you spend.
Do the best work of your life 🚀
As a mission-driven startup entering a hyper-growth stage, Treecard not only offers an environment for huge personal growth but an opportunity to leave a legacy we can be proud of.
We’re powered by Ecosia, the search engine that has planted over 130M trees to date and has over 30M monthly active customers. We've also raised $26M (Series A) to date and have a growing user base, with 40% of all sign-ups being referred by a friend or family. We are backed by EQT, Worldfund, and Seedcamp— the original investors of Transferwise and Revolut.
We’re set up for success, racing forward, and swinging beyond the fences. We are here to do the best work of our lives, and together, we hope you are too. Come help make sustainable living accessible for everyone.
ABOUT THE ROLE 🤩
Treecard is looking for Apple Search Ads Expert to optimize our Apple Search Ads campaigns to help scale our eco-friendly user base.
This is a contract role and must be based in the US or UK- Our team is fully remote centered on EST working hours (Hours are flexible and should expect 10-15/week). Rate is determined based on candidate experience.
Your Day to Day 👐
- Plan, create, and optimize Apple Search Advanced Ads campaigns for maximum ROI
- Conduct thorough keyword research and analysis to identify high-impact keywords
- Implement A/B testing and optimization strategies to improve ad performance
- Execute a comprehensive ASO strategy to enhance our app’s visibility and discoverability
- Continually optimize app titles, descriptions, and metadata to align with the latest ASO best practices and guidelines
- Monitor, analyze, and interpret campaign data to adjust and refine ASA & ASO strategies
- Communicate with our creative team, providing clear direction for needed app store images
- A/B test various elements of app store listings, including visuals and descriptions, to determine the most effective conversion strategies
- Stay up-to-date with Apple Search Ads + Optimization platform updates and industry best practices
- Regularly report performance and findings to team
Sound like you? 🍃
- 3+ Years Experience Proven expertise in Apple Search Ads and app store optimization (ASO), getting apps into the top 10 for ASO keywords
- Experience in driving installs for mobile apps
- Familiarity with keyword research tools, analytics, and tracking tools
- Has experience in setting up event tracking for ASA